The first component is the newsletter design, and the second is the newsletter content. There are two main components of a good newsletter. As long as your newsletter meets your subscribers’ needs, they’ll be happy to see it in their inbox. No matter how you focus your company newsletter, it will serve as a touchpoint with your customers, a consistent form of communication that keeps you top of mind and reinforces your brand identity.īut don’t we all get too many emails? Won’t customers be annoyed by your newsletter every week? Not if it provides value. Some brands use newsletters to inform email subscribers of sales or partnerships, while others are more content- and education-focused. What Is an Email Newsletter and Why Do You Need One?Īn email newsletter is a series of emails, sent on a consistent schedule, around a central focus ranging from industry news to product updates and everything in between. Let’s dive into some basics first, then discuss the how-tos for creating a company email newsletter. The generally accepted stat is that for every $1 spent on email marketing, you earn $38. Especially when you consider the return on investment that email marketing delivers. They’re also inexpensive, compared to other forms of promotion. Įmail newsletters are a great way to maintain regular contact with your clients. Choose a newsletter template for an easy upgrade to increase your readership, month after month.Have you noticed that in recent years brands have started asking you for your email address before you’ve even ordered anything? Sometimes they’ll even incentivize consumers with a sign-up discount or loyalty program.Ĭompanies don’t just want to take your email address and call it a day - they want this information so they can build a relationship with you through their email newsletter. Word newsletter templates are very user-friendly, with room for articles, photos, and more. With family and friends located across the country or the world, newsletter templates are also great for personal use to keep everyone in the loop about your latest challenges and adventures. Include a newsletter template in your monthly or bi-monthly marketing plan to stay connected to former and current customers. Templates for newsletters are available for specific services and organizations, including newsletter templates for software ventures, repair businesses, fashion design, financial services, schools, and non-profits. Visually appealing and highly customizable, these free newsletter templates enhance your correspondence, whether you’re reaching out to customers or far-away family members.
Want to put together a newsletter, see examples of newsletters, or make yours more interesting? Try a newsletter template from Microsoft. Update your fans and attract new readers with a stylish newsletter template
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